category: Project Management
One day after the Boston Marathon bombings in 2013, we collaborated with the Competitor Group, Inc. to build a Facebook enabled web app where users could pledge miles to “run for Boston” and purchase rubber bracelets, in which the proceeds were donated to the One Fund Boston. My employer at the time, Brand Networks, a Boston-based company, and in partnership with the Competitor Group, and several other sponsors were able to quickly launch a socially enabled experience to support the city of Boston. As a Boston-native, living in California, I was in a unique position to lead the charge in getting a deal done amongst all involved parties and shortly after, lead the team to launch the experience within one week of the bombings. An incredible accomplishment amongst all involved parties.
Competitor Group, Inc.